John Odoom

Advanced search ?

Discover the optimal journal based on multiple criteria or locate authors along with their published articles and the corresponding journals.

Publisher

* You can search a publisher or tap the name directly

Subject Area

* You can search a subject area or tap the name directly

Open Acess

Yes

Quartille

Q1
Q3

Q2
Q4

You can also search
by the journal's Country or the impact indicator H-index.

Countries

* You can search a country or tap the name directly

H-Index

* You can also filter by Journal H-index

18 Publications

Publication								Year
Brand hate experiences and the role of social media influencers in altering consumer emotions Authors : Raphael Odoom , John Paul Basewe Kosiba , Priscilla Teika Odoom Journal : Journal of Brand Management Journal Reference count : 63 Volume : 31 Pages : 529-542								2024
Fueling Trust and Loyalty Toward Oil Marketing Companies (OMCs) in Ghana: The Role of Corporate Reputation and Distribution Intensity Authors : Priscilla Teika Odoom , Raphael Odoom , Essandoh Mavis Journal : Journal of African Business Journal Reference count : 73 Pages : 1-25								2024
Hybridisation strategies in anglicisation: the case of Akan personal names Authors : John K. Odoom Journal : Nomina Africana: Journal of African Onomastics Volume : 37 Pages : 59-71								2023
Phonological adaptation of Arabic names in Atebubu (Bono Region, Ghana) Authors : Abdulai AKUAMAH , John ODOOM Journal : STUDIES IN AFRICAN LANGUAGES AND CULTURES								2023
Assessing the Phonological Processes in Akan Child Language Authors : Isaac Nyarko , Kwasi Adomako , John Odoom Journal : Ghana Journal of Linguistics Volume : 12 Pages : 24-47								2023
Electricity Theft Identification by Tracking Usage Data Utilizing Support Vector Machine Algorithm Authors : Daniel Odoom Journal : SSRN Electronic Journal Journal Reference count : 19								2022
Consumer acceptance of online display advertising - the effects of ad characteristics and attitude toward online advertising Authors : Priscilla Teika Odoom , Raphael Odoom , Bedman Narteh Journal : International Journal of Internet Marketing and Advertising Volume : 16 Pages : 317								2022
Do mobile device and mobile app innovations trigger lifestylisations? Insights from consumers in developing countries Authors : Raphael Odoom Journal : Qualitative Market Research: An International Journal Journal Reference count : 72 Volume : 25 Pages : 532-550								2022
The Challenge of Participation in Community Development Activities in Rural Ghana: Implications for Effective Development Communication Authors : Daniel Odoom Journal : Tanzania Journal of Development Studies Volume : 19 Pages : 1-31								2021
Relevance of Cocoa Life Project Interventions to Community Development in Rural Ghana: Exploring the Views of Beneficiaries in Wassa East District Authors : Daniel Odoom Journal : Journal of Development and Communication Studies Volume : 8 Pages : 22-48								2021
Progressive Vowel Harmony in Gomoa Authors : John Odoom , Kwasi Adomako Journal : Ghana Journal of Linguistics Volume : 10 Pages : 58-83								2021
Mobile money usage and continuance intention among micro enterprises in an emerging market – the mediating role of agent credibility Authors : Raphael Odoom , John Paul Kosiba Journal : Journal of Systems and Information Technology Journal Reference count : 80 Volume : 22 Pages : 97-117								2020
A Methodology in Utilizing Machine Learning Algorithm for Electricity Theft Detection in Ghana Authors : Daniel Odoom Journal : SSRN Electronic Journal								2020
Understanding Development Communication: A Review of Selected Literature Authors : Daniel Odoom Journal : E-Journal of Humanities, Arts and Social Sciences Journal Reference count : 40 Pages : 37-48								2020
Healthcare branding: Insights from Africa into health service customers’ repeat patronage intentions Authors : Priscilla Teika Odoom , Bedman Narteh , Raphael Odoom Journal : International Journal of Healthcare Management Journal Reference count : 72 Volume : 14 Pages : 663-675								2019
Branding and outcomes in small and medium-sized enterprises (SMEs): a resource–capability approach Authors : Raphael Odoom , Bedman Narteh , John Rand Journal : Journal of Small Business & Entrepreneurship Journal Reference count : 64 Volume : 29 Pages : 175-192								2017
Brand-building efforts in high and low performing small and medium-sized enterprises (SMEs) Authors : Raphael Odoom Journal : Journal of Small Business and Enterprise Development Journal Reference count : 73 Volume : 23 Pages : 1229-1246								2016
Dam In, Cocoa Out; Pipes In, Oil Out: China’s Engagement in Ghana’s Energy Sector Authors : Isaac Odoom Journal : Journal of Asian and African Studies Journal Reference count : 57 Volume : 52 Pages : 598-620								2015

Research Support Chat

John odoom

18 Publications

Home

Indexing Services

Customer Service

Research Support Chat

Advanced search ?

You can also search by the journal's Country or the impact indicator H-index.

John odoom

18 Publications

You can also search
by the journal's Country or the impact indicator H-index.